DMG Radio Adelaide merges sales teams, launches DMG Create

DMG Radio has rolled out a specialist client division to service advertisers in Adelaide.

Called DMG Create, the unit – which already operates in Sydney, Melbourne and Brisbane – will cover Nova919 and FIVEaa brands. The unit will be run by Bianca Evans, who will move across from her role as Nova919 agency sales manager.

In a related move, current agency sales manager for FIVEaa Sara Hailes is to head up the DMG agency sales team, with the Nova919 and FIVEaa sales teams merging. The combined team will also represent Smoothfm, Star FM and National Talk Network.

There are no redundancies as a result of the merger, DMG Radio Adelaide sales director Richard Kelly confirmed.

He said: “With the changes we aim to provide the market with an even more skilled representation team that will better service the market for both brands. We want to deliver a service to the agencies that is efficient, personalised and delivers great campaigns and we feel the structural changes will take us to another level.”


    7 Aug 12
    4:37 am

  2. DMG is looking the merge with Fairfax Media.

  3. Josh
    7 Aug 12
    11:03 am

  4. How is that even possible without selling off stations?

    7 Aug 12
    6:27 pm

  6. If DMG Shut down NovaFM & Magic 1278AM, Sign NovaFM staff to 3AWwin Melbourne, 2UE In Sydney, 4BC In Brisbane, FiveAA in Adelaide and 6PR in Perth, sign Magic 1278 Staff to Smooth91.5, 2CH Staff to Smooth 95.3 Move 4BH to 106.9 then sign then Brakfast and Drive Hosts from 4BC to Smooth 106.9, Rebrand 91.9 as Soomth 91.9 then sign the Breakfast abd drive hostsd from Crusier 1323 to Smooth 91.9 then mve 96FM to 93.7 the brebrand 96FM Smooth93.7 keep Ian Blakely and the Drive Host ofrom 96FM then to Brisbane and Perth add TY Frost, MIchaety Robinson, David Rein, Michael Bublwe, Ricrard Wilkins, Lionel Ricthie and David Campbell then Smooth FM would therefore be a National Network on 91.5F Melbiourne, 95.3 in Sydney, 106.9 in Brisbane, 91.9 in Adelaude and 97.3 in Perth