Mia, do you sometimes feel like you’re running out of things to be outraged about?

Dr Mumbo has never quite understood why certain elements of the digital world feel so strongly about Mamamia founder Mia Freedman.

Nonetheless her grilling by Tom Gleeson’s on ABC’s The Weekly last night was something to behold.

The question: “Do you ever click on your own clickbait and think: ‘Why am I reading this shit?'” is a toughie.