News

Girls check out guys at boot camp in Libra ad

"I love boot camp"

Clemenger BBDO Melbourne has launched a new TV ad for sanitary towel brand Libra.

The ad, which follows two girls who go to watch a gathering of men training, aims to show ‘the freedom that can be enjoyed with a pad that’s designed to fit, no matter what you do,’ according to a press release.

Credits:

Executive Creative Director: Ant Keogh
Creative Director: Jim Ingram
Creative Director: Ben Couzens
Senior Copywriter: Nick Kelly
Senior Art Director: Nic Buckingham
Agency TV Producer: Cindy Merlin
Group Account Director: Jenn Chin
Senior Account Director: Louise McLaughlan
Account Manager: Berlin Abraham
Strategy Planner: Heather Lewis
Director: Fiona McGee
Production Company: Goodoil Films
Producer: Claire Richards
Offline Editor: Johanna Scott (The Butchery)
Online Editor: Eugene Richards (The Refinery)
Sound: Paul Le Couteur (Flagstaff Studios)

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