Ogilvy PR appoints Anne Fulwood as media director

Ogilvy PR has appointed former Australian Financial Review columnist Anne Fulwood as media director, replacing Sam North who is retiring after seven years in the role.

Anne Fulwood 3Fulwood has been a national TV news anchor for both Ten and Seven, hosted Olympic and Commonwealth Games coverage and has run her own communications consultancy Fulworks.

Most recently she has held director of communications roles within the legal industry, plus several board appointments, and is currently on the Board of the Art Gallery of NSW Foundation.

Ogilvy PR Australia’s CEO, Kieran Moore, said Fulwood will bring: “broad and proven media and corporate expertise to the position”.

“Anne is one of the most well-known, connected and talented individuals in Australia.  She has been a trail blazer for women in the media since her days as news presenter and most recently was appointed as Australia’s first representative at Women20 for the G20 Leaders’ Summit in Turkey. She started her own company and embraced senior high profile positions in both corporate Australia and Government-appointed roles. The team is excited to have someone of her calibre join our ranks.”

“I know what Anne can achieve, and am incredibly confident she has the knowledge of communications and media to make a great success of this position.”

Fulwood will work across all six of Ogilvy PR’s specialist agencies, providing strategic consulting, senior counsel to clients on media engagement, crisis and issues management, and work closely with the content team. She will also assist the senior management team in further developing media skills among staff.

Fulwood said she is looking forward to the new chapter in her career at Ogilvy PR: “I am very excited to be joining Kieran and her team. The communications and media landscape continues to evolve, and I am looking forward to providing perspective to clients through the lens of both media insider and corporate consultant. Ogilvy PR does some incredible work with leading Australian and international brands, and this is a brilliant opportunity for me to work with a great team of exceptional people, on some very exciting projects.”



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