5 Seeds tells the ‘not so sweet’ story of bearded twins looking for love
BMF is behind a Valentine’s Day press campaign for Lion cider brand Toohey’s 5 Seeds.
The campaign kicked off with a newspaper ad in the classifieds section declaring ‘Hot bearded twins looking for love’, directing readers to the website beardedtwinlove.com.au.
On the website, a video tells the story of bearded twins looking for love.
The viewer has the option to click on another video to follow the story to a different conclusion.
