9Gem lands a 12.7% audience share on Sunday night as Nine broadcasts its final Ashes Test

September 16, 2019 10:39

Nine’s multi-channel 9Gem delivered a sizeable 12.7% audience share on Sunday night thanks to day four of the fifth, and final, Ashes Test which brought 593,000 metro viewers to the network for session one, pushing it above both Ten and the ABC.

It’s the last time a Test will air on Nine, ending a run that’s been going since 1979, with the network switching to the tennis rights and Seven landing the cricket.

The Ashes has proven to be a winner for Nine, but the network has said goodbye to the sporting event, instead putting its hopes in tennis coverage for 2020

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Hannah Blackiston

Hannah Blackiston was the deputy editor of Mumbrella. She worked with the company from March 2019 to November 2020.

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