Facebook claims the ACCC’s Digital Platforms Report relied on ‘speculative analysis’ and conflated Facebook and Google
In its response to the Australian Competition and Consumer Commission’s (ACCC) Digital Platforms Report, Facebook has criticised “speculative analysis” and conflation of the two platforms primarily implicated in the report: Facebook and Google.
Facebook took particular issue with the ACCC’s suggestion that there is a power imbalance in the relationship between the social media company and news companies such as News Corp, Nine and Seven West Media, claiming that, in fact, Facebook’s terms are favourable to local publishers.
Mark doth protest too much.
For a moment I thought that ‘speculative analysis’ was the new name for their campaign reach estimator.
That was the funniest comment I’ve seen on Mumbrella for a long time!!!
Maybe if you just paid some tax like the rest of us – the ACCC wouldn’t have to target the theives from big-tech
The rest of us would love to have the same corporate structures so we don’t pay as much tax.
if the ACCC we focussed only on those companies that pay little or no tax – it would be a mighty long list. With News Corp at the top…https://www.abc.net.au/news/2018-12-13/one-third-of-australian-companies-paid-no-tax-ato/10614916
The big publishers and broadcasters are running scared. They’ve all had time to step up and remain competitive in market.
Australian’s should really be looking at Nine and News Corp. Nine now own more media outlets and market share than any other local media company. Print, Radio, Television, Online…
It only takes Nine’s CEO to have a dinner, charging $10,000 per seat and include the prime minister for paid access, to see how badly local media companies operate in this market.
I can’t recall Facebook running campaigns like this….
‘I can’t recall Facebook running campaigns like this….’
They do, you just don’t read about it. Facebook have a permanent division in Menlo Park with more than 200 employees which spends several tens, if not hundreds of millions of US dollars each year on lobbying political digital policy across all US State and Federal districts. They also have an office in Washington DC for the sole purpose of being ‘on the ground.’ And as we are such good ‘mates’ with the USA it would be naive to think our pollies are not being leaned on to protect US interests, especially when it comes to Australia looking to cash in on a slice of the tens of billions of internal revenue the receive from the likes of FB and Google.
Wow! It’s almost like you’re saying that big businesses lobby governments for favourable policy. How shocking…