ABC aligns with global public broadcasters to support media literacy

ABC has partnered with Canada’s CBC and America’s PBS to mark Global Media and Information Literacy Week with a call to action for improved media literacy worldwide.

The announcement:

Public broadcasters around the world collaborate to support media literacy

To mark Global Media and Information Literacy Week, 24-31 October, national public broadcasters the ABC, CBC/Radio-Canada and PBS have come together to call for greater media literacy in the digital age.

The leading public broadcasters in Australia, Canada and the United States are committed to ensuring people are informed, engaged and empowered media consumers and creators, helping them navigate the fast-changing media landscape.

In line with UNESCO’s Global Media and Information Literacy Week, each broadcaster has created interactive learning materials to equip people with the skills to become critical thinkers, effective communicators and engaged citizens. These resources to help students and teachers address issues such as disinformation underline the commitment by public broadcasters to foster social inclusion, cohesion and trust.

David Anderson, ABC Managing Director, said: “At a time of rising distrust in many institutions, public broadcasters are best-placed to inform and educate people about the importance of media literacy. The ABC’s national Media Literacy Week, 21-25 October, highlights our commitment to combatting spin, misinformation and so-called fake news. We are proud to partner with public broadcasters in engaging and empowering citizens to better understand the world around them.”

Catherine Tait, President and CEO, CBC/Radio-Canada, said: “Disinformation is a global challenge which calls for global solutions. We’re proud to join with other public broadcasters in supporting Global Media and Information Literacy Week. This is an important part of our ongoing work to help ensure all Canadians have the tools they need to have confidence in trusted sources of news and information.”

Paula Kerger, PBS’ President and CEO, said: “PBS is dedicated to empowering teachers and students in supporting the vital proficiency of media literacy, encouraging them to engage with, evaluate and develop their media creation skills. We’re proud to offer media literacy resources from our member stations, which are trusted education partners in their communities.”

Source: ABC media release


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.