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ABC appoints head of content, curation and distribution

The ABC has appointed Roberta Allan to the position of head of content curation and distribution within the broadcaster’s entertainment and specialist division.

Allan, who joins from the BBC, will be charged with curating Australian content across the ABC’s TV, iview, Listen, and social media platforms.

The role has been vacant since late 2018 and has been filled in an acting capacity since, with Allan set to start in November.

Allan was previously at the BBC

“Roberta has an excellent track record of success over 15 years in the media industry, including a deep involvement with broadcasting across Australia and New Zealand,” the ABC’s director of entertainment and specialist, Michael Carrington, said.

“She has great expertise in innovative programming and multichannel management. I am particularly excited to work with Roberta in building on the success of ABC iview and ABC Listen, and confident that she will lead our content curation and distribution teams with passion and verve, particularly for our digital audiences.”

At BBC Studios, Allan was head of advertising and programming for factual and kids content across Australia and New Zealand for a short stint, but spent more than six years at the BBC in a number of other roles. One of those roles saw her become part of the launch team for BBC First.

“I’m thrilled to be joining the ABC,” Allan said. “It is a unique opportunity to be able to work across so many platforms and with such amazing content. I can’t wait to be part of the team.”

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