ABC unveils ABC for kids
ABC has re-branded its kids website ‘Play Ground’ as ABC for kids -aimed at three to six year old’s and featuring new interactive games and programs.
The announcement:
ABC Children‟s Television is excited to announce a new look ABC FOR KIDS website that makes it easier for pre-school age children and their carers to watch, play and create. Formerly known as „Play Ground’, the ABC FOR KIDS website is among the top pre-school sites in Australia*. With a new web address and a new attitude, www.abc.net.au/abcforkids is sure to delight and inspire pre-schoolers and their carers alike. Aimed at 3 to 6 year-olds, the new ABC FOR Kids website will continue to showcase the best of ABC‟s favourite pre-school titles including Play School, Giggle and Hoot, Chuggington, Angelina Ballerina, Thomas & Friends, dirtgirlworld and much more.
The new design will feature a selection of new key functions enhancing the ABC FOR KIDS experience for any user. Each key function allows the user to navigate through the site easier and find the best content relating to their age and interests.