F.Y.I.

Access PR announces international alliance with UK and US firms

Public relations firm Access PR has announced a partnership with international agencies Eulogy! in the UK and DiGennaro Communications in the USA.

The announcement: 

As part of its ongoing growth strategy, Access PR has formed a strategic partnership with multi-award winning independent agencies Eulogy! in the UK and DiGennaro Communications in the USA.

Eulogy! and DGC have been successfully working as strategic partners for five years, and the addition of Access PR sees the network expand to offices in London, New York, Los Angeles, Sydney and Mumbai. In addition, Access PR works closely with its Melbourne sister agency Propeller PR.

The agencies will collaborate to offer cross-border strategy development, implementation and creative campaigning for both existing clients and prospects.

Eulogy! was founded in 1996 by current chief executive Adrian Brady, has 50 staff and is a fully integrated agency with powerful consumer, corporate, professional services and social media offerings.

Headquartered in New York and founded by award-winning entrepreneur Samantha DiGennaro, DGC is the country’s leading, independent marketing communications agency with 35 staff dedicated to the art of strategic communications for B2B and B2C companies.

Access PR founder and CEO Andrea Kerekes said: “We are completely aligned in client experience across B2B, consumer and corporate clients as well as our culture, results-driven approach to clients and ambitions.

“A network of strong, dynamic and like-minded independent agencies offers not just the flexibility that big multinational networks cannot match, but true accountability on a day-to-day basis.”

Eulogy! managing director Lara Leventhal said:  “Our partnership with DGC has been hugely successful and we wanted to extend our independent agency network into other key territories. Access PR is a like-minded agency, working across similar sectors and clients, making it the perfect partner.”

DGC founder and CEO DiGennaro added: “The relationship we have established with Eulogy! has been invaluable in servicing shared multinational clients. By bringing the outstanding team and capabilities from Access PR into the family, we now have an even stronger global footprint to offer wide reach and new ideas to our clients and people. We’re thrilled about our newly expanded network and can’t wait to collaborate with our friends ‘down under.’”

Source: Access PR media release

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