Ad Wrap: NAB supports Aussie rules; Comm Bank drives dreams; iSelect gets quirky; Jalna’s emojis

August 9, 2016 2:50

Mumbrella looks over some of the latest campaigns to hit our screens

NAB has highlighted the support it gives to Australian Rules Football with a new ad focused on the mini legends of the sport, with kids dressed as some of the icons of the sport, sporting bushy beards and tattoos.

The Commonwealth Bank‘s latest campaign shows how the bank can help people achieve their dreams by making today count. The ad features a boy jumping into a backyard pool, before it rewinds back in time to show him with his parents looking at the empty space in the years before the pool was built. It finishes with a voiceover telling people to talk to the bank about advice, super and insurance.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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