Adam Freedman joins Booktopia as head of brand & communications

December 14, 2021 10:08

Online bookstore Booktopia has appointed Adam Freedman as its new head of brand and communication, replacing Mark Harding. Freedman was most recently at comparison and fintech outlet Finder, but abruptly left after five months in the role. Prior to Finder he was at Red Havas, where he had been since 2012.

During his time at Red Havas he worked with brands such as BIG W, Booking.com, Ola, Unilever, Lion, and Sanitarium. He also led the PR campaign for the Palau Pledge initiative, which won seven Lions at the 2018 Cannes Lions.

Adam Freedman

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.