F.Y.I.

ADMA Global Forum announces speaker lineup

The Association for Data-Driven Marketing has announced its line-up of speakers for the ADMA Global Forum in Sydney this July.

The announcement:

SYDNEY, 6 May 2014 – The Association for Data-Driven Marketing and Advertising (ADMA) is pleased to announce the line-up of speakers for this year’s ADMA Global Forum, taking place 28-30 July 2014 in Sydney.

“ADMA Global Forum has changed this year to reflect the growing footprint of the marketing, advertising and media landscape. This is why we now have four conferences under the ADMA Global Forum banner which reflect key aspects of the new data-driven world,” said ADMA CEO Jodie Sangster.

In addition to ADMA’s annual Marketing and Advertising Forum, there are the new ADMA Creative Fuel, ADMA Media Connect and ADMA Business Intelligence and Analytics Lab conferences.

“Everything is becoming data-driven and we felt that media, creative and data analytics needed their own conferences to explore the latest ideas and trends,” said Ms. Sangster.

“Gone are the days when we can just benchmark ourselves against our Australian peers. We are now competing globally. Therefore, we need to have a broader perspective. For each of these conferences we have secured the world’s foremost innovators in marketing, creative thinking, analytics, innovation and technology. Delegates will learn how these world leaders are engaging customers and delivering ROI,” she added.

The international contingent features speakers from the USA, Canada, the UK, Japan, Korea and India. Global speakers confirmed for the ADMA Global Marketing and Advertising Forum taking place at Sydney Hilton Hotel 29-30 July include:

  • Bruce Rogers, Chief Insights Officer, Forbes Media (USA)
  • Jordan Fiksenbaum, VP Marketing and Public Relations, Cirque du Soleil (CANADA)
  • Michaela Brockstedt, Executive Creative Director and VP of Marketing, Westfield
  • Group (USA)
  • Cory Surovek, Head of Common Area Design, Westfield Group (USA)
  • Jörg Dietzel, Head of Marketing, Audi (KOREA)
  • Tim Donza, Director Consumer Insights, Netflix (USA)
  • Brian Wilt, Senior Data Scientist, Jawbone (USA)
  • Rohildev Nattukallingal, CEO, Fin (INDIA)
  • Andrew McKeon, Global Customer Marketing Lead, Facebook, Inc. (USA)
  • Bryan Kramer, CEO, PureMatter (USA)
  • Ethelbert Williams, Global Director Integrated Marketing, Kimberly-Clark Professional (USA)
  • Laston Charriez, SVP Marketing North America, Western Union (USA)Scott Brinker, Author/Editor, chiefmartec.com (USA)
  • Kim Clarke, Chief Marketing Officer, Vodafone Hutchison Australia (AUSTRALIA)
  • Anna Griffin, SVP Global Marketing, CA Technologies (USA)Michael Scott, General Manager Marketing, Virgin Australia (AUSTRALIA)
  • Joseph Jaffe, CEO and Co-Founder, Evol8tion (USA)
  • James Kirkham, Co-Founder and Managing Partner, Holler (UK)
  • John Scott, CEO, DrinkWise (AUSTRALIA)
  • Aseem Badshah, Founder and CEO, Socedo (USA)
  • Alex Burrows, Director of Scientific Marketing and Analytics, Optus (AUSTRALIA)
  • Alex Topaloski, Founder, Proximiti (AUSTRALIA)
  • Andrew Haussegger, Co-Founder and Managing Director, Green Hat (AUSTRALIA)
  • Chris Dickey, SVP Director of Data Strategy, The Martin Agency (USA)
  • George Gallate, CEO, RKG (USA)
  • Gery Pollet, CEO and Founder, ZapFi (USA)
  • Jon Wuebben, Founder and CEO, Content Launch (USA)
  • Jonas Jaanimagi, Head of Media, REA Group (USA)
  • Mark Pollard, VP Brand Strategy, Big Spaceship (USA)
  • Matt Tindale, Director, Marketing Solutions for Australia and New Zealand, LinkedIn Corporation (AUSTRALIA)
  • Michael Weeding, Digital Director, AMP (AUSTRALIA)
  • Milosh Milisavljevic, Partner, McKinsey & Company (AUSTRALIA)
  • Peter Biggs, CEO, Clemenger BBDO Melbourne (AUSTRALIA)
  • Richard Broug, General Manager Global Retail, Paspaley Pearls (AUSTRALIA)
  • Tony Davis, Director, Quantium (AUSTRALIA)
  • Uwe Gutschow, VP Digital and Engagement Strategy, Innocean (USA)
  • Christopher Shields, Head of International Banking and Growth Segments, ANZ (AUSTRALIA).

Speakers for the ADMA Media Connect Event, supported by the Media Federation of Australia, and taking place Tuesday 29 July at Sydney Hilton Hotel, are:

  • Jeff Chu, Editor at Large, Fast Company (USA)
  • Bryant Chou, CEO China, VICE Media (CHINA)
  • Bob Garfield, Columnist, MediaPost (USA)
  • Helen Kellie, Marketing Director, SBS (AUSTRALIA)
  • Jorge Urrutia del Pozo, VP Operations, The Huffington Post (USA)
  • Shigeyuki Tomomatsu, EVP, Managing Director, MarketShare (JAPAN).

Speakers for the ADMA/IAPA Business Intelligence and Analytics Lab, taking place Wednesday 30 July for the professional analytics industry, are:

  • Jean-Paul Isson, author and VP Predictive Analytics and BI, Monster Worldwide (CANADA)
  • Minakshi Srivastava, VP, Bank of America (USA)
  • Anthony Smith, Deputy CEO, St John Ambulance Ltd. Western Australia (AUSTRALIA)
  • Greta Roberts, CEO, Talent Analytics (USA)
  • Brian Wilt, Senior Data Scientist, Jawbone (USA)
  • Michael Gassmann, Executive Manager Business Pricing, Suncorp (AUSTRALIA)
  • Dr Pek Lum, VP of Solutions and Chief Data Scientist, Ayasdi (USA)
  • Hurol Inan, Founder and Managing Director, Bienalto Consulting (AUSTRALIA)
  • Emma Giammarco, Marketing Manager, CFS Retail Property Trust Group, Chatswood Chase Sydney (AUSTRALIA)
  • Andrew Lowe, Managing Director, Pointpal Australia (AUSTRALIA).

The speaker line-up for the ADMA Creative Fuel conference (28 July, Museum of Contemporary Art Australia) will be announced in early June.

Each conference runs from approximately 8.45am-5.45pm with networking drinks to follow. Keep up with the news on Twitter @admaforum and connect using #admaforum. More information at http://www.adma.com.au/adma-global-forum/

There will also be networking and social events during the conferences as well as an Innovation Zone showcasing the latest in products and services for the industry.

ADMA partners

A number of associations and organisations in Australia and overseas are supporting the ADMA Global Forum including:

  • Audited Media Association of Australia (AMAA)
  • Digital Industry Association of Australia (AIMIA)
  • Digital + Direct Marketing Association Asia (D+D Asia)
  • DMAi India
  • Fundraising Institute Australia (FIA)
  • Graphic Arts Merchants Association of Australia (GAMAA)
  • Global Marketing Alliance (GMA)
  • Institute of Analytics Professionals of Australia (IAPA)
  • Media Federation of Australia (MFA)
  • Outdoor Media Association of Australia (OMA)
  • Printing Industries Association of Australia
  • Public Relations Institute of Australia (PRIA)
  • The MarketingSite.com
  • The Newspaper Works
  • MediaScope.

About ADMA: The Association for Data-driven Marketing and Advertising (ADMA) is the principal industry body for information-based marketing and advertising, and the largest marketing and advertising association in Australia. ADMA has over 550 member organisations including major financial institutions, telecommunications companies, energy providers, leading media companies, travel service companies, airlines, major charities, statutory corporations, educational institutions and specialist suppliers to the industry including advertising agencies, software and internet companies.

Source: ADMA press release.

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