Ad:tech Melbourne: Promo girls, chill out zones and moustaches
Mumbrella deputy editor Robin Hicks attends Ad:tech Melbourne and speaks to Movember CTO David Smith, IE Agency’s Rhys Hayes, Andrew Maloney from Student Marketing Australia, Lucio Ribeiro and Jeff Richardson from The Online Circle as well as Todd Forest, Ninemsn Director of Content & Audience Experience about:
- How the charity Movember is benefiting from digital;
- Marketing to students: what not to do;
- The false currency of social media;
- Trends to watch out for at Adtech 2012.
