AIMC Box Office Awards, Harry Potter and Bridesmaids

The winners of the Australian International Movie Convention (AIMC) Box Office Awards on the Gold Coast were announced today over a luncheon at Jupiter’s Casino & Hotel.

The event celebrates box office success across Australia and New Zealand for 2010/2011.

Universal Pictures have won a $250,000 advertising package courtesy of the News Limited Movie Marketer of the Year Award for Universal’s Bridesmaids Campaign. The award was accepted by Director of Universal Pictures, Suzanne Stretton-Brown.

In the other awards for highest grossing films, Harry Potter & The Deathly Hallows Pt2 was the big winner, having become the third highest grossing film in Australian history.

Harry won the Dolby Highest Grossing Film in New Zealand, having taken $7,570,533 at the box office. The final in the series, still screening in Australian cinemas with a gross box office over $50m, also won the Real D Award for Highest Grossing 3D Film in Australia and Highest Grossing Film, with awards accepted by Brett Rosengarten, National Sales Manager and Joel Pearlman, Managing Director of Roadshow Films respectively.

In other categories, Richard Hewitt, Director of Hollywood Movie Money presented Tomorrow When the War Began with the Hollywood Movie Money Award for Highest Grossing Australian Film. Tomorrow grossed 13,508,899 at the box office. The award was accepted by Michael Selwyn, Managing Director of Paramount Pictures Australia & NZ.

Presented by Ben Zeccola, executive director of Palace Cinemas, the Palace Films Highest Grossing Foreign Language Film went to The Girl Who Played With Fire, grossing $3,122,065. Mike Vile, General Manager of Rialto Distribution accepted the award.

The award for the Highest Grossing New Zealand Film went to My Wedding and Other Secrets at $668,253. The Award was presented by Natalie Miller, OAM Co-founder of Sharmill Films & Co-Managing Partner Cinema Nova and accepted by Andrew Cornwell, GM Sony NZ.

For more information, visit AIMC


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