Airtasker appoints former Facebook exec as CMO

Calum Jaspan

July 28, 2021 10:34

Community marketplace Airtasker has appointed Noelle Kim as its new CMO, who joins the Australian company from Facebook, where she was head of marketing in the APAC region for Facebook, Instagram and WhatsApp. Mumbrella revealed in April that the brand was looking for a CMO post ASX listing.

In taking up the role, Kim will lead the company’s global marketing investment, bringing over two decades of experience across the Australian and US markets.

Kim will also oversee the expansion and management of Airtasker’s growth and marketing teams, working with co-founder and CEO Tim Fung to grow the brand in both US and UK markets. The company said that following a successful IPO in March, the appointment strengthens the company’s leadership team, setting it up for further growth and expansion globally.

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Calum Jaspan

Calum Jaspan was news editor at Mumbrella, based in Melbourne. He was also the producer and host of the Mumbrellacast. He left Mumbrella in May 2023.