Alan Riva replaces Kylie Green as Kaleidoscope CEO
Kaleidoscope has confirmed that departed CEO Kylie Green is to be replaced by GM Alan Riva.
Green – who founded the promotional marketing-focused Kaleidoscope in 1998 and later sold it to Photon Group – departed earlier this month.
Riva said: “I am excited to step into Kylie’s shoes and to continue to work with the amazing talent we have amassed at Kaleidoscope. For our clients and everyone who knows Kaleidoscope, it is very much business as usual as we continue to develop solutions that create short and long term value for brands by connecting with their customers and managing ongoing customer relationships.”
Kaleidoscope clients include Emirates, Panasonic and Nivea.
Green said: “Alan has been a great support to me and the team and deservedly will now lead the Kaleidoscope team from this point on.”
Riva’s blog is The Experience Age.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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Congrats Al, well deserved.
Congratulations Alan…all the best Kylie.
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Well done mate!
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Fantastic news Alan, all the best from Blighty!
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