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Alice Manners joins 303 MullenLowe after just five months with Marketforce

Former Interactive Advertising Bureau (IAB) CEO Alice Manners has departed from Perth’s Marketforce Australia after just five months to join 303 MullenLowe.

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Alice Manners joins 303 MullenLowe after five months with Marketforce

Manners, who was the chief digital officer at Marketforce, joins 303 MullenLowe’s Perth office as managing partner, media.

Nick Cleaver, national CEO of 303 MullenLowe, said in a statement: “We could not be happier that Alice has agreed to join our team. She brings with her a breadth and depth of media and interactive experience that strengthens our integrated offer significantly.”

“Alice’s expertise will help fuel the growth of our hyper-bundled capabilities which have been central to the success and growth we have enjoyed. Media thinking is critical to the development of creative ideas and indispensable to the burgeoning business we have in the content and social media space.”

Manners’ new role will see her collaborate with Andrew Livingston who joined 303 MullenLowe in Sydney as chief media officer in December.

Group managing director Al Taylor said: “We are delighted to have Alice come on board and join the leadership team. Apart from her incredible credentials and what that brings to the business, we could tell from the first meet that she gets us and our culture and where we are heading. It’s wonderful news for us and our clients.”

Manners was the CEO of IAB Australia for three years and prior to that was the COO interaction of GroupM Asia Pacific for eight years. She joined Marketforce in August after departing the IAB in March.

Manners said: “Joining the team at 303 MullenLowe is an opportunity I couldn’t turn down as it’s a terrific cultural fit for me. I’m inspired by the strength of the agency’s integrated model, and by the challenge of delivering media solutions that are not created in a silo but rather enriched by insights across advertising, data, technical skills and media buying.”

 

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