Dr Mumbo

All’s fair in sports betting, said no-one ever

The sports betting market is probably one of the most crowded markets in Australia at the moment so Dr Mumbo isn’t surprised to see a bit of niggle breaking out in the marketing.

Tab has used this newspaper ad to have a pop at upstart rival Ubet:
TAB attack on UBET“‘I’ll see you down the Ubet’ said no one ever” reads the ad, adding “Tab has been at the heart of racing and sport in our country for decades,” before telling people to open a Tab.com.au account.

The irony of Tab spruiking its online platforms in traditional media and by promoting its traditional physical presence isn’t lost on Dr Mumbo either.


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