Amart Furniture parts ways with Nunn Media; appoints OMD Brisbane
OMD Brisbane has added Amart Furniture to its media client portfolio following a pitch.
The incumbent media agency was Nunn Media, which has held the account since 2020. The account was understood to be worth around $18 million.
The new appointment will be effective from August and will be handled locally from Brisbane by OMD.
Group managing director of OMD Queensland and Victoria, Kenny Stewart, said: “We are delighted to be selected as Amart’s media agency partner.
“This partnership is especially pleasing for our OMD Brisbane team to ably demonstrate their established retail prowess and transformation expertise in support of Amart Furniture’s progressive growth ambition.”
Amart Furniture’s general manager – customer, David Bauer, said: “We ran a rigorous RFP process and throughout OMD was able to demonstrate their excellent credentials.
“We are really excited about what our partnership can bring for Amart’s ongoing growth and success”.
Amart Furniture underwent a brand revolution, including a new brand positioning and logo, via creative agency Akcelo earlier this year.
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Darcy Song was a reporter at Mumbrella, covering media owners, adtech and social platforms. She left in October 2023.
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