News

Eighties-style Darren Lockyer stars in Sniip’s outdoor campaign

Queensland rugby league player Darren Lockyer is the star of payment app Sniip’s latest Adshel street furniture campaign.

The campaign features a series of scrolling Adshel street furniture panels, taking viewers back through the decades of difficult bill paying.

The campaign is also set to run across online, TV and stadium signage.

Queensland-based Sniip has already rolled out the app to residents in Brisbane, Toowoomba and Gympie, with a national rollout scheduled to follow.

Adshel sales and marketing director David Roddick said: “This campaign is another example of how we work with partners using smart technologies to connect communities and bring commuters’ attention to noteworthy innovations when they are out and about.”

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.