AnalogFolk wins Jacob’s Creek global creative and Pernod Ricard digital
Pernod Ricard Winemakers has appointed AnalogFolk as its new creative agency of record for Jacob’s Creek and its global digital agency of record for Pernod Ricard Winemakers, Mumbrella can reveal.
The win by the global independent agency has come following a pitch which included more than eight agencies, ending Havas Worldwide’s relationship with Jacob’s Creek and leaving and Cummins & Partners to work solely on the brand’s tennis content.
Earlier last year, Cummins & Partners launched a branded content series featuring tennis player Novak Djokovic.
