And the winner is… completely bloody obvious
Joined up publishing, Fairfax style.
News story, page five, AFR: “AC/DC earned $105 million in the 2009 financial year, knocking off children’s group The Wiggles, which has held the top spot for four years.”
Advertisement, page 10, AFR: “BRW’s annual list of top 50 entertainers. Who made no.1?”
Well at least we know editorial and advertising are kept separate.
I think the hidden message here is the AFR thinks its readers have Alzheimer’s.
What is the paper’s age profile again?