Annick Perrin departs Starcom for Macquarie Radio, Toby Barbour promoted to MD
One of media agencyland’s most senior women, Annick Perrin, is to depart Starcom for a role as head of agency sales – Sydney with Fairfax’s Macquarie Radio, Mumbrella can reveal.
Perrin has headed Starcom’s Sydney office for the last 18 months and has previously held senior roles at Initiative and Ikon Communications.
She will be replaced by Starcom Samsung and Optus client lead Toby Barbour, who has been with the agency for the last two years as client services director.
“We obviously congratulate Annick on her time with us,” said Chris Nolan. “She has been a wonderful ambassador for our business, a terrific people person, and wish her luck with her role at Macquarie Radio. ”
“Toby has done a fantastic job leading our Optus and Samsung client, he has a long history with working with companies that are dealing with digital disruption. ”
Perrin will report to Nick Randall national agency sales director.
“We are thrilled to have someone the calibre of Annick join the MRN agency sales team,” he said.
“She brings a wealth of experience and leadership skills from the media agency sector and has worked closely with some of the country’s biggest advertisers. Annick’s long-standing client and agency team relationships are exceptional and she will be key to MRN growing its share of agency revenue.”
Nic Christensen
Congrats both!
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Well done Toby. One of the good guys.
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Congratulations Toby, well deserved
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Congratulations Toby. You’ll be a great MD.
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Congrats Barbs……well deserved.
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Toby was always one of Starcom’s best and easiest to work with. Congrats.
You”ll drive a fantastic culture of positive change amd engagement. Well deserved Toby
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