ANU campaign highlights the family connections formed by learning foreign languages
Australian National University (ANU) is encouraging people to learn a foreign language with a campaign for its School of Culture, History and Language.
The campaign highlights the connections language creates between people and generations, based on research which found that the biggest driver to learning a rarely taught language was a family connection.
Languages on offer at ANU include Burmese, Hindi, Mongolian, Sanskrit, Tetum, Thai, Tibetan, Tok Pisin and Vietnamese.
Wow. An agency that finally gets how to promote highered. This is beautiful, relevant creative (and relatively cheap to produce, too!) Given these are language courses, it makes absolute sense to see the copy and typography shine.