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APN Outdoor appoints Jeremy Howe as its first chief strategy and innovation officer

Former Telstra staffer Jeremy Howe has been appointed as APN Outdoor’s chief strategy and innovation officer, the company announced this morning.

The newly-created role follows CEO James Warburton’s promise in February that APN Outdoor will take a more active voice in the out of home industry.

APN Outdoor’s chief strategy and innovation officer, Jeremy Howe: ‘looking forward to developing longer-term strategies and initiatives’

Howe’s appointment follows Charlotte Valente taking the position of APN’s general manager of marketing and the appointment of Philip Knox as chief financial officer in March 2018.

Previously, Howe held the position of director of product innovation at Telstra Retail from 2016, with earlier roles at the telco including director of networking and cyber security products, and director of mass market pricing.

Warburton said in the announcement: “The appointment of Jeremy to this important new role is a key part of our strategy to define and accelerate the next phase of growth for APN Outdoor and continue to drive our competitive advantage.

“We have a clear strategy, focused on transformation, innovation and the evolution of APN Outdoor in the broader media eco-system.

“Jeremy has excellent strategic skills, a proven track record in driving innovation and a depth of product innovation experience across the telecommunications and media sectors. I am delighted that he will be part of the APN Outdoor executive management team.”

Howe added: “I am thrilled to be joining APN Outdoor during such a transformative time. I am excited by the business’ appetite for creativity and innovation and am very much looking forward to developing longer-term strategies and initiatives that will result in profitable returns for APN Outdoor.”

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