ARIA launches new show covering latest news and trends in local music industry
The Australian Recording Industry Association (ARIA) is launching a weekly update unveiling the latest news and trends in the Australian music industry.
Hosted by Bridget Hustwaite, ARIA Amplified is a weekly, two-minute source of information leading the conversation online, across ARIA social media, and featuring on Nine’s Today Show every Tuesday.
Presented by American Express, backed by the Australian Government through Music Australia, and produced by Roving Enterprises, ARIA Amplified will premiere on 13 August.
ARIA CEO Annabelle Herd said the new project aims to connect people with Australian music, having recently called on adland to consider using local tunes in their work.
“But fans of Australian music have a problem: knowing where to turn for a cool, credible and up-to-date voice for homegrown music and pop culture,” Herd said.
“Enter ARIA Amplified. A way to plug Australian music directly into the online conversation and capture the imagination of culture junkies and media darlings alike.”
Bridget Hustwaite
Vice president of brand, marketing and member experience at American Express, Naysla Edwards, added: “American Express has a proud legacy of backing the music industry. Music is one of our customers’ key passions, so we’re constantly looking for ways to connect them to unforgettable music experiences. Australia’s music scene is world-class and we are honoured to support ARIA Amplified as a powerful new platform on which it will shine.”
This project has been assisted by the Australian Government via Music Australia.
Music Australia director Millie Millgate said: “The opportunity to invest in an initiative that unites our industry by collectively sharing and promoting Australian success stories every week was a no-brainer for Music Australia, and we are excited to partner with ARIA to bring Roving Enterprise’s vision to life.”
By curating the social media posts of Aussie artists, ARIA Amplified will run through the hottest music news of the week, dish the latest chart news, as well as awards updates, nominations and voting information.
The show is committed to reflecting the diversity of the music industry across age, race, ethnicity, gender identity, sexual orientation, religion, geographic location, and experience.
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topics
American Express
Annabelle Herd
ARIA
ARIA Amplified
Bridget Hustwaite
Millie Millgate
Music Australia
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