As TV advertising plummets, only BVOD stands out
The television advertising market continues to fall, according to ThinkTV’s revenue figures for the last financial year.
The overall TV advertising market — which includes metropolitan and regional free-to-air and broadcaster video on demand (BVOD) — recorded combined revenue of $3.6 billion for the year ending June 30 – a drop of 7.9% year-on-year.
