ASTRA celebrates LifeStyle Channel’s local productions
The LifeStyle Channel received three ASTRA Industry Excellence Awards for its work on Selling Houses and Grand Designs.
Other winners in the pay TV awards program ncluded Channel [V], Cartoon Network, FOX8 and The Weather Channel.The awards were presented at the ASTRA Conference held yesterday in Sydney.
The winners are:
MOST OUTSTANDING MARKETING CAMPAIGN – SUBSCRIPTION SALES
• iQ Consideration Campaign, Foxtel
MOST OUTSTANDING USE OF SUBSCRIPTION TELEVISION MEDIUM FOR A CONSUMER ADVERTISING CAMPAIGN
• Aussie – Selling Houses Australia, The LifeStyle Channel
MOST OUTSTANDING MARKETING CAMPAIGN – SUBSCRIBER RETENTION/EXTENSION
• Christmas in HD, Austar
BEST ON-AIR PROGRAM PROMOTION
• Grand Designs: Imagine Building a Home Here, The LifeStyle Channel
MOST OUTSTANDING CHANNEL IMAGE SPOT
• Channel [V] – For The Love of Music, Channel [V]
BEST PR/COMMUNICATIONS CAMPAIGN
• Ben 10 Ultimate Alien 10.10.10, Cartoon Network
BEST OFF-AIR PROGRAM PROMOTION
• Grand Designs Australia, The LifeStyle Channel
BEST MARKETING CAMPAIGN UNDER $50,000
• The Big Report, The Weather Channel
BEST SOCIAL/DIGITAL MEDIA PROMOTION
• [V] Oz Artist 2010, Channel [V]
MOST OUTSTANDING USE OF TECHNOLOGY
• Vancouver Winter Olympic Games, Foxtel
MOST OUTSTANDING USE OF INTERACTIVE TELEVISION
• Australia’s Next Top Model – Chat On, FOX8
Selling houses Australia – Brilliant program. What does one have to do to get them to see my unit which I have just put on the market. It could certainly do with some professional advice. I am a Senior about to sell my unit and looking to move into a cottage, possibly in Balmain or Rozelle.. I have a 3 bedroom unit in Dover Heights I would be ecstatic if someone from your program would contact me. 3 Astra Awards – congratulations.
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