Audience drop off for Hey Hey It’s Saturday and The Pacific

Tim Burrowes

May 13, 2010 9:33

Nine’s Hey Hey It’s Saturday and Seven’s war drama The Pacific last night had their lowest audience share since launching last month.

Hey Hey It’s Saturday saw 1.034m tune in, according to preliminary overnight OzTam data in the main metro markets.

This was down from the 1.2m of last week and the 1.5m it attracted for its launch episode.

For The Pacific, its 8:30pm episode attracted just over one million average viewers, while its second episode fell to 956,000.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.

Topics

3 COMMENTS

Matt B 13 May 10

In shock news, people have discovered that Hey Hey is shite – amazing. I watched 5 minutes of it a couple of weeks ago, and watching Daryl introducing Jet was just cringe-worthy – he is terrible talent.
So sad about The Pacific – Band of Brothers was so great, and TP just misses out on the same emotional connection. I just don’t think the cast works as well as Damian Lewis and Ron Livingston did in BoB
m

User ID not verified.

B 13 May 10

Boring news.

User ID not verified.

Anonymous_Coward 14 May 10

From a purely story telling/narrative/character perspective, Band of Brothers was about “heroes” and the Pacific is more about “survivors”, almost bordering on “victims”.

User ID not verified.