Aussie social media firm launches Twitter search tool
Australian social media monitoring company BuzzNumbers has launched a new Twitter tool which it says will help marketers discover local tweeters based on their influence in specific topics, interests or affiliations.
AussieTwitterSearch is a free tool which BuzzNumbers says is targeted at Australian marketers, community builders, advertising agencies and recruiters.
BuzzNumbers founder Nick Holmes a Court, said tests of the service had been met “with overwhelmingly positive feedback”.
Nice simple tool, though assumes that the tweeter is influential on (all) the things in their bio.
Example: if you search for Beer, the top tweeter is ex-Australian cricketer Darren Lehman whose profile reads: Very old, bald cricketer that loves watching the game. Enjoys having a beer with the general public and all the beautiful things that Australia has to offer.
I would hazard a guess that his 25k followers follow him for his views on cricket, not beer
But I guess it works most of the time, and just needs a bit of common sense user filtering. Nice job. Now to find something i’m influential in….. oh
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FINALLY! Like.
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I like it – great resource.
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