Aussies choosing ad-supported streaming to cut costs
As consumers seek to reduce their entertainment expenses, ad-supported video on demand (AVOD) services are becoming increasingly popular.
Data released by global market research company Kantar reveals that the number of Australians subscribing to AVOD services nearly doubled compared to the same quarter in 2023.
Opting for ad-supported streaming plans can substantially reduce the cost compared to ad-free options.
