Australian advertising research company Cubery opens office in LA
Australian-headquartered Cubery, an advertising and product research specialist has expanded into the United States.
The announcement:
Australian-headquartered Cubery, an advertising and product research specialist, today announces its expansion into the United States. Having spent 4 years with the Australian team, Angela Diamant has been appointed head of growth and will take the helm of the company’s Los Angeles office.
Cubery’s roster boasts some of the world’s biggest brands, including the likes of Unilever, Campari Group, HelloFresh, LinkedIn, and World Vision. The company has a unique model which blends the expertise of a specialist in-house consulting team together with its own proprietary research platform — offering scale, speed, and cost-efficiencies.
Applying the company’s proprietary 3Cs framework — which is grounded in learnings from human psychology and the behavioural sciences — Cubery exists to give marketers the tools and evidence they need to launch bold and transformative ideas which unlock profitable growth.
Angela commented: “It’s incredibly exciting to finally have our feet on the ground in the U.S. after having to postpone plans in 2020 due to lockdowns and travel restrictions. Since rolling out our offering in the U.S. a number of years ago we’ve experienced significant growth. This has necessitated a dedicated team to better support local client needs.”
Sam Walters, GM of consulting, commented: “Having presided over exponential growth in her time with the Australian business, there was no better person to spearhead Cubery’s U.S. expansion and continue our mission of embedding the 3Cs as the world’s preeminent advertising and product measurement framework.
Source: Cubery
