AFR TV show to start next month

Channel Nine and The Australian Financial Review have provided new details on their plans to launch a business television program for Sunday mornings.

As Mumbrella reported last month, negotiations about the show have have been ongoing. Fairfax and Channel Nine have now confirmed a 30-minute program called Financial Review Sunday will launch next month hosted by Deborah Knight.

The program will be focused on the business and investment community and will feature a combination of business and political news along with analysis, gossip, and investment trends.

“Financial Review Sunday is the perfect complement to our print and digital offerings across the rest of the week.  Whatever the delivery platform, the key to audience engagement is quality content and professional presentation. That is why we are delighted to be partnering with Nine and its renowned news and current affairs team in this pioneering venture,” said Brett Clegg, CEO and publisher of Financial Review Group.

Clegg has also told today’s Financial Review that the program is also likely to include commentators, such Malcolm Maiden, Elizabeth Knight and Adele Ferguson, from The Sydney Morning Herald and The Age’s BusinessDay section. The announcement comes less than a week after a restructure of Fairfax gave Clegg oversight over the BusinessDay section.

Nine CEO David Gyngell welcomed the new program saying: “Nine Entertainment and Fairfax Media are iconic institutions in the Australian media landscape and this program will combine the best and brightest from both organisations. There is a need and a real gap in the Australian television market for an intelligent and entertaining business program, and Financial Review Sunday has the right formula and mix of skills to fill that gap.”

The new program will be cross-promoted across Fairfax and Nine platforms to ensure maximum audience reach. Associated program coverage will also appear in the Financial Reviewin print and also on the AFR website.

Former Nine News boss Mark Calvert is producing the show.

CPA Australia and Westpac Group will be the foundation partners of the program.

Fairfax rival News Limited already produces Meet The Press for Ten.

Nic Christensen 


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