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Australian Open’s sibling rivalry final beats Big Bash final as Seven dominates the week

Seven’s Australian Open women’s final saw 1.296m metro viewers tune in to watch the Williams sisters duke it out for the title from 6.30pm.

According to OzTam’s preliminary overnight ratings, the final, which saw Serena Williams make female tennis history by winning her 23rd grand slam, was well ahead of the Big Bash final’s first session, which kicked off at 7pm, had an audience of 959,000.

The second session of the Big Bash final captured 852,000 as the Perth Scorchers took the 2017 Big Bash title from the Sydney Sixers.

Despite being the most watched program of Saturday evening, the Australian Open’s women’s final was down on last year’s viewing, which saw 1.393m tuning into witness Serena Williams’ loss against Angelique Kerber.

The Big Bash final was also down on last year’s match between the Sydney Thunder and the Melbourne Stars which grabbed an audience of 1.130m and 1.301m in the two sessions respectively.

The Rebel Women’s Big Bash League, which saw the Sydney Sixers claim the first ever women’s title over the Perth Scorchers, aired on Ten from 1:30pm had an audience of 211,000 for its first session. Session 2 managed an audience of 340,000.

Seven won the night with an audience share of 24.4% ahead of Ten’s 19.3%, Nine’s 13.8%, the ABC’s 10% and SBS’ 4.1%.

Looking at week four of 2017, the Seven Network won the week with a prime time audience share of 44.2% while Nine’s share was 31.9% and Ten’s share was 23.9%.

Despite Seven’s tennis programming, Nine News beat Seven News throughout the fourth week of 2017, across the 5 city metro figures.

News was the only non-sport programs to make it into week four’s top ten programs  with Nine News Sunday watched by 1.169m viewers making it the most watched news bulletin of the week, ahead of Seven News Sunday which had 1.140m viewers.

Across the 25-54s and 16-39 demographics, Seven’s tennis offering and Ten’s Big Bash League were the most watched programs while among the grocery buyers, Nine and Seven News were amongst the top 10 programs.

The tables, sourced from OzTam data and prepared by Nine Network include only main commercial networks, not ABC and SBS.

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