F.Y.I.

Australian planning on par with global standards

Panel judge for the APG Creative Strategy Awards – Jon Steel – has commented that Australian planning is keeping up with the UK and US.  

The announcment:

Jon Steel, the Account Planning Group’s (APG) Creative Strategy Awards Chairman, has rated Australian planning on par with its US and UK counterparts.

Jon made the comments after the presentations of the shortlisted Creative Strategy Award entries.

“I have previously been involved in judging planning awards in the UK and the US and was pleased to see that the standard of Australian entries was on par with that of its global peers. I was impressed with the innovative thinking and creative approaches on display, some of which are award winning already, some of which will be recognised at the APG awards evening” he said.

From a record 188 individual entries, 27 case studies were presented to the APG Panel of Judges, made up of agency leaders Sudeep Gohil (Droga5), David Hartmann (BMF), Phil Hayden (Naked Communications), Jeremy Nicholas (BMF), Paul Rees-Jones (Clemenger BBDO), Olly Taylor (Host). They will be considered for various category and special prizes.

Jeremy Nicholas, Judge and Chairman of the APG, added “The level of interest in the awards and diversity of entries has been fantastic, especially in light of the introduction of channel strategy this year. The creative work was of great quality and shows the strength of our industry. We look forward to announcing the winners and celebrating what planners do well.”

Taking place on November 25, the Awards evening will celebrate- and reveal- the winners of a range of planning awards, and the coveted grand prix.

The award night will take place at Simmer on the Bay in Dawes Point, Sydney from 6.30pm onwards.

Tickets are $110 (inc gst) for APG members and $160 (inc gst) for non-APG members and can be booked here.

For more information contact the APG – amanda@communicationscouncil.org.au

The awards are proudly sponsored by Sandy Oldham Consulting, BWM, BMF, Inspire Foundation, DDB, The Seed, Red Spider and Digital Edge and run by The Communications Council.

Follow APG on www.facebook.com/apgaustralia or Twitter @APGaustralia

Source: Communications Council press release

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