Bankwest highlights business banking division with ‘In Good Company’ campaign

Miranda Ward

October 24, 2014 11:56

Bankwest is drawing on the stories of its business customers in an effort to highlight the bank’s business banking division in a new campaign from Host.

‘In Good Company’ has seen the bank utilise its business customers from across the country who appear alongside the bank’s business staff in testimonial-style videos.

https://www.youtube.com/watch?v=zwTGEUK_0uY

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.