Bastion Insights appoints Kantar talent as managing director
Bastion Insights has appointed Steven Howlett to the position of managing director, leading both Sydney and Melbourne insight teams.
Howlett joins from Kantar, a global data, insight and consulting company, where he was the executive director of commercial excellence. Prior to that, he was partner at a brand consulting agency, Hall & Partners.
“What appealed to me most about joining the business, is that Bastion Insights provides a great mix of commercial, social, government and cross-cultural insights. Providing expert and considered advice to help every sector of the Australian economy.
“Couple this with being a part of Australasia’s largest independent marketing and communications group, the Bastion Think Wide strategy is exciting and market leading,” said Howlett.
Jack Watts, group CEO Bastion said: “It is terrific to have someone of Steven’s calibre and experience come on board to lead our Insights consultancy offering. Everything we do across our business starts with data-led insights to get to the core of the client or customer question.
“Hence we have built a deep insights capability that spans over 90 staff across Melbourne, Sydney, and Canberra locally as well as LA and NYC abroad.”
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Darcy Song was a reporter at Mumbrella, covering media owners, adtech and social platforms. She left in October 2023.
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