Bastion opens new Brisbane headquarters

Bastion has launched a new Brisbane hub to expand its local team and resources.

The announcement:

Bastion, Australasia’s largest independent full-service marketing and communications agency, has strengthened its presence in Queensland with the opening of its new Brisbane headquarters. The move marks a significant step in bolstering Bastion’s existing operations, giving the agency a larger local team and expanded resources to better support Queensland businesses.

The Brisbane headquarters reflects the company’s long-term commitment to the State as it gears up for global attention ahead of the 2032 Olympic Games. By establishing a stronger footprint, Bastion is ensuring it can deliver greater impact and innovation for clients while staying true to its mission of being a people-first independent agency.

The new Bowen Hills office is strategically located in the heart of Brisbane’s sporting and business hub, enabling Bastion to deliver integrated campaigns at a critical time for the city, as it prepares for the 2032 Olympic Games and continues to build on its reputation as Australia’s sporting capital.

Cheuk Chiang, CEO of Bastion ANZ, said the expansion is a pivotal milestone in Bastion’s national growth strategy.

“Our masterplan has always been to bring the best experts under one roof to solve our clients’ most critical problems. By strengthening our presence in Queensland, we’re positioning ourselves in one of Australia’s biggest growth markets at a defining time for business and sport. With the Olympics placing the South East firmly on the world stage and a booming local economy, the move creates growth opportunities for brands,” said Chiang.

“Establishing a permanent Brisbane hub and expanding our leadership and capabilities within the State ensures we can partner even more closely with businesses, governments and sporting organisations to deliver campaigns that resonate deeply with local communities and global audiences alike.”

Through its integrated model, Bastion provides clients with world-class solutions spanning advertising, creative, digital, PR, experiential, media and insights. Bastion combines the scale and breadth of a network with the agility, service and innovation of an independent ensuring brands, organisations and people are put in a position of strength.

Source: Bastion