B&D Garage Doors revitalise brand in new campaign from BWM

B&D Garage Doors has revealed its first new campaign in several years as it looks to introduce the brand to younger homeowners.

The campaign, from BWM, features a man dancing down the street and magically opening the various garage doors, and ends with the tagline “B&D Garage Doors operating smoothly since 1956”.

https://www.youtube.com/watch?v=PGOvjL9Ez9s

BWM Group chief creative officer Rob Belgiovane said in a statement: “B&D has been known for producing, reliable and smoothly operating automatic operating systems. The idea focuses on that smoothness and showcases their stylish doors in a fun way.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.