Big-name sponsors and partners unveiled for 2024 Melbourne Royal Show
Coca-Cola, Metro Trains Melbourne, Spotlight, and Sushi Hub are among the sponsors and partners locked in for the 2024 Melbourne Royal Show.
With the support of these partners, the Melbourne Royal Show experience will be enhanced with even greater value and up to 12 hours of activities and entertainment per day for visitors this year.
Coca-Cola returns as principal partner of the show, presenting Eat Street, a selection of some of the show’s best food and beverage offerings, including Ebby, Mr Miyagi and Chimnutz.
Metro Trains Melbourne also returns as the official transport partner of the show and will bring back their much-loved free Metro trains activation and free miniature railway ride for kids.
Joining the lineup of returning major sponsors, Sushi Hub will present the new Superdog Spectacular, a 30-minute wildly entertaining show starring athletic super dogs performing a high-flying, high-octane combination of extreme dog sports.
Spotlight will also support the show through its sponsorship of the popular art, craft and cookery competitions.
Nine Network will anchor the 9News Local Heroes and Lifestyle Pavilion as an official media partner, offering patrons the chance to record a news bulletin, meet their favourite stars and spin the wheel to win prizes.
PURA will once again support a popular show favourite, the PURA milking and sheep shearing shows and will also be serving up classic milkshakes in the gourmet pantry and cellar.
Those in search of a caffeine hit will find St Remio as the official coffee supplier of the show, and hungry visitors can rely on Wonderpies, returning as the official pastry supplier.
Kubota Australia, LifeWise Pet Nutrition, Cirka and Select Event all return as official sponsors, while Racing Victoria Off The Track return as the major sponsor of the Melbourne Royal Horses in Action competition and the daily horse stable tours, and Agriculture Victoria will also return as the government partner for the 2024 event.
National Storage and Gumbuya World are joining as first-time sponsors in 2024, with National Storage taking over the home and leisure pavilion and Gumbuya World, the kid’s carnival.
From a community partner perspective, Backpacks 4 Vic Kids is the official charity partner for the 2024 Melbourne Royal Show, which provides essential material aid to displaced children.
Backpacks 4 Vic Kids provides children with a few essential items to help resource them, restore dignity, and self-worth, and to show them someone cares.
Sunflower Friendly is a new partner for the 2024 Melbourne Royal Show, to provide support to patrons with a non-visible or hidden disability.
Melbourne Royal executive general manager, experience and commercial, Hannah von Bibra said: “We are incredibly grateful to have such amazing partners and sponsors on board for 2024, with many extending their commitment from previous years.
“We are always open to exploring new commercial partnerships and are so proud to be able to continue these longstanding relationships and collaborate on new and enhanced experiences for visitors to enjoy at the 2024 Melbourne Royal Show.”
The Melbourne Royal Show runs from Thursday 26 September to Sunday 6 October 2024.
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topics
Cirka
Coca Cola
Kubota Australia
LifeWise Pet Nutrition
Metro Trains Melbourne
Nine
PURA
Royal Melbourne Show
Select Event
Spotlight
Sushi Hub
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