Big W shows the evolution of children in Kids Happen campaign

July 31, 2018 9:44

Big W has extended its ‘Kids Happen – Kids on the Move’ campaign by showing children using different toys as modes of transport.

Created by M&C Saatchi, the campaign aims to highlight how children don’t stop moving once they start and features kids on toy cars, scooters and skate boards.

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Abigail Dawson

Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

Topics

BIG W Kids Happen M&C Saatchi

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Big W shows the evolution of children in Kids Happen campaign

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