The Block dominates as X Factor sinks to lowest audience ever

Miranda Ward

October 31, 2016 9:34

Nine’s The Block easily dominated Sunday night TV viewing, pulling in 1.175m metro viewers from 7:00pm to be the most-watched program of the evening.

The reality series easily out-rated reality rival Seven’s The X Factor, which in the same time slot, was watched by 676,000 – the show’s lowest audience ever; while Ten’s Modern Family pulled in 421,000.

The Block, 60 Minutes and Nine News Sunday were the top three most-watched shows across the key advertising demographics (16-39, 18-49 and 25-54), helping Nine win the night with an audience share of 23.7%.

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.