The Block wins for Nine as Seven’s reality shows struggle to make impact
The Block continued to dominate the reality battle for Nine as Zumbo’s Just Desserts and Australia’s Cheapest Wedding both struggled to gain traction for Seven.
The renovation show, which aired at 7:30pm, achieved a metro audience of 903,000, down slightly from last Monday’s episode but it was enough to beat Zumbo’s cooking contest in the same time slot on Seven, which saw its audience fall from 759,000 to 657,000 – a decline of 15%.
Ten’s Australian Survivor, which went head-to-head with both shows, remained steady with 662,000 viewers, down from 677,000.
Nine’s Married at First Sight, broadcast directly after The Block at 8:40pm, drew 843,000, up from last Monday’s episode of 805,000. Seven’s Australia’s Cheapest Weddings plummeted from 485,000 to 391,000.
The budget wedding show has lost 45% of its viewers since debut.
Nine won the night with an audience share of 21.2%, followed by Seven at 16.6%, ABC at 15.4% and SBS at 5%.
ABC had a steady night with Australian Story at 8:00pm drawing 854,000 – up from 839,000 last week; Four Corner at 8:30pm attracted 793,000, down from 809,000; while Media Watch at 9:20pm was seen by 674,000 – down from 704,000.
Seven won the news ratings battle with an audience of 1.17m at 6:00pm, falling to 1.09 for the Today Tonight combination, with Nine News at 6:30pm attracting 1.06m with 1.05m tuning in at 6:00pm.
topics
Australia's Cheapest Weddings
Australian Survivor
Married at First Sight
Network Ten
Nine
reality TV
Seven
Ten
The Block
TV
TV ratings
Zumbo's Just Desserts
The Block lost me seasons ago when everything became a challenge to find the biggest superlatives. “The most challenging Block ever”, “the biggest shock we’ve ever had”, “the biggest Block ever”, etc, etc, ad nauseam. Watching Zumbo’s Just Desserts was almost welcome relief. The mind still boggles however as to how someone with such a monochrome, bland and flavourless personality (at least that which is apparent to the TV viewer) can have such a colourful, vibrant and innovative imagination to devise the creations that he does. Good on him …
User ID not verified.
Amazing that as the population grows audiences for free to air get smaller and smaller.
The amount of shows failing to crack the “magic million” which was once considered the bar to success is astounding.
Just shows how fragmentation is splitting the eyeballs.
User ID not verified.
Or people are fed up with being fed crap.
User ID not verified.