Blue Wiggle Anthony Field talks about his first job in ad promoting Woolworths careers

Woolworths has recruited some famous faces who started their careers at the supermarket for it’s latest ad spruiking its credentials as an employer.

The spot, created by The Monkeys, features the likes of blue Wiggle Anthony Field, Wiggles manager Paul Field, stuntwoman Ky Furneaux and Braaap Motorcycles owner Brad Smith alongside more recent young Woolworths recruits.

It follows on from a campaign, also created by The Monkeys, which featured young people who work for the company along with their parents. It launched in June last year.

Both ads were completed as project work with the most recent version shot towards the end of last year.

Leo Burnett Sydney is Woolworth’s main creative agency of record.


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