BMF and Horizon Communication Group among a roster of agencies for the 2021 Census

The Australian Bureau of Statistics has appointed a list of agencies to develop communications for the 2021 Census.

Horizon Communication Group has been hired to implement a public relations campaign, BMF will be working on the creative and 33 Creative will deliver communication and advertising for Aboriginal and Torres Strait Islander people whilst Etcom works on communications for linguistically diverse people.

The ABS has announced its list of agencies for the 2021 Census

Andrew Henderson, ABS Census executive director and national spokesperson, said: “To get an accurate picture of the make-up of our country and its people, we need everyone in Australia to participate in the Census. It’s a challenge that we are well placed to meet.

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