BMF digital chief leaves after less than a year to head to Mark
Mark, the M&C Saatchi-owned DM and digital agency, has appointed BMF digital chief Simon McMaster to the new role of head of digital.
McMaster joined BMF as general manager of digital. He came from Tequila in London where he was director of digital.
BMF had drafted McMaster in May last year but was forced to wait more than six months before he could join while he worked out his notice.
In his new role at Mark, effective January next year, McMaster will lead a team of 40 people in the digital studio.