Budget Direct’s ‘transfixing’ detective ad wins Mumbrella’s Ad of the Month for making insurance interesting

Budget Direct has won Mumbrella’s September Ad of the Month for its epic two-and-a-half minute ad, which notably left out its long-standing brand ambassador, Captain Risky.

The ad was labelled as “highly entertaining”, “transfixing”, “compelling” and was applauded for making insurance interesting.

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