Bunnings named Australia’s best brand again: YouGov

March 1, 2024 8:28

YouGov has released its annual Best Brand Rankings, with hardware and garden retailer Bunnings claiming the top spot, yet again, with a score of 49.2.

The rankings are based on YouGov BrandIndex’s Index score: a measure of overall brand health calculated by taking the average of Impression, Quality, Value, Satisfaction, Recommend and Reputation. The brands are ranked based on their Index scores compared to the previous year.

YouGov’s Top 10 Best Brands

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.